Hive Brands
Good Work for a Do-Good Marketplace

Hive launched amidst the pandemic as one of the first online (truly) sustainable grocers, in the US, where you can buy everything from hummus to hair care products. As competitors continued to pop-up, they were losing share.
We created a punchy, campaign of :15s highlighting Hive’s ethos as well as their offerings. The spots that ran on network tv and social boosted sales in just a few weeks helping hive maintain its leadership position in the category.